Cosmote’s rebranding was one of my biggest challenges. Initially developed by Beetroot, the brand manual required expansion to include OTE Group’s subsidiary companies.
I took charge of this process, designing three comprehensive manuals that set strict guidelines, ensuring consistent identity application across all platforms while maintaining the core essence of the brand.
A total of three manuals had to be delivered: (1) for COSMOTE Global Solutions, (2) COSMOTE Payments, and (3) COSMOTE Technical Services. I worked on all three simultaneously to keep up with revisions and meet the deadline. In the end, all three were successfully delivered.
UX PRODUCT DESIGN