The Hellenic Telecommunications Organization S.A. (OTE Group) is the largest technology company in Greece. After the major rebranding of OTE and Cosmote, OTE required a distinct brand identity to differentiate itself from Cosmote. This led to the creation of a dedicated brand manual, which guided the redesign of all digital assets.

I successfully executed multiple campaigns and projects, redefining the brand’s tone and visual aesthetics across every digital touchpoint.