Digital campaigns are a vital component of any advertising strategy, incorporating a diverse range of assets across multiple formats. I always ensure that, whether in small or large formats, static or motion-based, the message remains clear, impactful, and visually consistent across all touchpoints.
For over 15 years in Ogilvy, I have been designing and directing award-winning digital campaigns, working along a powerful team of designers and creatives.
ART DIRECTION DESIGN LEED
Most of times, a campaign is broken down into small pieces that come together to form a cohesive whole. Micro-editing each digital asset to fit the bigger picture is essential to maintaining consistency and impact.
